The Great 14th

Virtual Premiere Case Study

A Global Cinematic Celebration

On June 27th and 28th, 2020, Frame of Mind Films in collaboration with 360 MEDIA offered an unprecedented global opportunity to stream the award-winning film The Great 14th: Tenzin Gyatso, The 14th Dalai Lama In His Own Words in early honor of His Holiness’ 85th Birthday. Over the 48 hour viewing window, audiences tuned in from all reaches of the globe.

Impact Milestones

48,675 viewers

spanning 146 countries

Million Global Social Media Users
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Million Global Hashtag Impressions
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Million Global Trailer Views
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Newsletter Subscribers
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Social Media Followers
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Top 50 Regions by Viewership

United States 

India

Brazil

United Kingdom 

Mexico

Australia 

Singapore 

Canada 

Taiwan 

Germany 

France 

Italy

Spain

Malaysia 

Netherlands 

Switzerland 

Nepal 

Argentina 

Russia

New Zealand 

Vietnam 

Chile

Israel 

Colombia 

Hong Kong

South Africa

Belgium 

Japan 

Portugal 

Ireland 

Sweden 

Philippines 

Denmark 

Bhutan 

Austria

Peru

Thailand 

Norway

Czech Republic

Costa Rica 

Croatia 

Ecuador 

Romania 

Poland 

Mongolia 

Turkey 

Uruguay 

Guatemala 

Finland 

Venezuela

Top Six Regions
ABOUT THE FILM

The Great 14th: Tenzin Gyatso, The 14th Dalai Lama In His Own Words

The Great 14th: Tenzin Gyatso, The 14th Dalai Lama In His Own Words, uniquely and exclusively features Tenzin Gyatso as both subject and narrator as he presents the full arc of his epic and very public life as the 14th Dalai Lama.

Director/Writer/Producer: Rosemary Rawcliffe

Line Producer: Holly Hine

Cinematographer: Peter McCandless

Editor/Colorist: Ibon Olaskoaga

Editors: Elizabeth Ray, Holly Hine, Rosemary Rawcliffe

Composer: Tom Disher

★★★★★★★★★★

10/10 IMDB

“AN OSCAR-QUALITY FILM”

trishthompsonasia | 1 July 2020

“Beautiful and moving film of historical significance. At 85, HHDL is sharp and witty and wise. The filmmakers did their research. With the exception of a couple of shots, the foot- age is new to even the most avid followers of His Holiness, and includes fresh images, as well as fresh information regarding Potala Palace intrigue and the early years before being forced to escape Tibet. This is a film to watch again and again.”

★★★★★★★★★★

10/10 IMDB

“ELEGANT FILM RICH IN HISTORY AND CHARACTER”

jan-19140 | 1 July 2020

“Can’t say enough good about this film. I have heard HH Dalai Lama tell his story and seen other movies about his life. This one told in his own words elegantly juxtaposes his history with film and photographs of the events. It differs from previous films by his narration from the perspective of his now 80+ years. I know of no one who has lived a life of such great honesty and integrity. The film is a true inspiration to all to live a life of compassion and wisdom.”

★★★★★★★★★★

10/10 IMDB

“WATCHED IT ONCE THEN WATCHED IT AGAIN”

thecoronas-84071 | 1 July 2020

“So well done. Some footage I’ve never seen, brilliantly included into the narrative. His Holiness telling his own story including some incredible dreams….one yet to come true! May it come true and may His Holiness live a very long and healthy life!! Perhaps you could add Chinese subtitles – it could be very helpful for Chinese viewers. Many thanks for making this film.”

★★★★★★★★★★

10/10 IMDB

“A MEDICINE THE WORLD NEEDS NOW”

lisa-77451 | 1 July 2020

“What a beautiful film! The message of His Holiness the Dalai Lama is a medicine the world so desperately needs now. The message of compassion and love so elegantly simple, yet with a profound ability to change the chaotic trajectory we are on. Can we hold his words in our hearts and remember what it truly means to be human?”

★★★★★★★★★★

10/10 IMDB

“A MUST WATCH”

kelliesimone | 1 July 2020

“The most moving film I’ve ever seen, exquisite- ly told, beautifully made. A superb film about a wonderful human being.”

★★★★★★★★★★

10/10 IMDB

“BEAUTIFUL AND INSPIRING FILM WITH REMARKABLE FOOTAGE”

christian_steinert | 1 July 2020

“It is a very beautiful, quiet film which traces the major milestones in the life of the Dalai Lama. The words within the film are his own and told in his own voice which makes the film very endearing.”

★★★★★★★★★★

10/10 IMDB

“UTTERLY COMPELLING”

angiemstewart | 27 June 2020

“Hearing the 14th Dalai Lama talk about his life is just wonderful and the old movie footage of him as a young boy and as a young man is simply amazing.”

★★★★★★★★★★

10/10 IMDB

“A MUST SEE!”

Emily-Kelley | 1 July 2020

“This movie was absolutely wonderful. It was so special hearing His Holiness speak of his life,
and to see old images of him. It was put together beautifully. What a truly inspiring man. I will definitely buy it when available.”

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